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21
Ways Scott Shuster Can Make Your Events Even More Successful!
Don't drop the ball at the stairs to the stage!
Not every great executive is a great speaker. My all-discussion
format ensures that every executive looks relaxed, speaks well,
and leaves happy.
Are
we conferring yet?
The best executives and organizations are open for dialogue.
So are the best business conferences. More and more event sponsors
demand an interactive meeting format. That's what Scott does.
Take
Questions...Look Good!
Executives project confidence when they are not afraid to take
questions. Onstage conversation makes the boss look approachable,
accessible...friendly! It's a more positive positioning.
No
Hiding Behind the Lectern!
It is no longer acceptable to make a speech and refuse to take
questions. Best of all, skip the speech and engage in dialogue
right from the start.
The
'No Lectern At All' Option
One of my clients has workmen cart away the lectern at the beginning
of every conference to emphasize that their meeting is a place
for dialogue."
I
am the alternative to the 'podium parade.
My clients set the topics and then just count on me to lead
engaging discussions all day.
I'll
Chair A Whole Event...
...from start to finish, introducing and interviewing everyone
on the program, or I can be brought in for just one or two panels,
or to interview an important keynote speaker.
It's
not enough to say: "Any questions?...
...because often, no one responds. I make sure every question
and answer session is a complete success.
With
me onstage, you are in control.
I'll teach you how to communicate with me when I'm onstage,
making it easy for you to send me messages. Like a TV news producer,
you can retain total control of your live program.
As
Dynamic As You Want It!
I'll enter the audience to drive Q&A from there, moving about
the floor like a TV talkshow host. But I also have one client
who prefers a low-key, academic style. No problem, I can deliver
that too.
Professional,
'broadcast'-quality presentation
Television sets the standard: Presentation must be flawless.
When Scott leads your meetings, there are no awkward silences,
every speaker introduction is carefully crafted, the whole conference
is delivered to perfection.
Short
attention span: A growing problem.
Scott's engaging interview technique conquers short attention
span, delivering improved audience focus and participation throughout
your event.
After
Lunch" is no excuse.
Scott's immensely popular discussion sessions keep panelists
on their toes and attendees awake, no matter what time it is.
Scott wakes up passive audiences.
Make
it easier on your execs!
Writing speeches and designing slides makes it hard for executives
to say 'yes' to your conference invitation. My all-discussion
sessions require only that they show up and bring their brains.
Zero prep!
Before
The Meeting...
I confer with every panelist. I know what they've come to say,
and I make certain they convey their message effectively before
they leave the stage.
Same
Old Execs saying the Same Old Things?
Even the most familiar executive speakers are seen in a new
light when they sit in discussion. My technique breaks down
the barriers between the stage and the audience.
Complete,
turnkey solutions
From pre-event discussions with panelists through flawless presentation
onstage, Scott handles everything, saving you time and headaches.
Credibility
Scott brings objectivity and impartiality. Having the BusinessWeek
discussion leader at your event makes your meeting less like
a 'selling environment.' Emphasize his presence in your marketing
materials and you'll attract more people.
Save
money on staging!
One client is saving $70,000 per meeting by dropping the expensive
lighting, huge sound systems, big screens, and expensive video
productions. Instead they rely on me to deliver the highest
quality of onstage discussion. I'll excite your audience with
the meeting's message instead of expensive staging. My presence
lets you tone down the glitz and focus on the content.
More,
Better Networking!
Scott's discussion-driven working groups extend attendee networking
right into the business sessions, dramatically enhancing the
value of your event to attendees.
Need
a CEO-, CFO-, or CIO-only forum?
Elite, senior-executive gatherings are Scott's specialty. As
a stand-alone or as an add-on to a larger conference or trade
show, a "CXO" private gathering will raise the profile of your
organization.
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